eCommerce Websites Liverpool

E-commerce Websites Liverpool

eCommerce Websites in Liverpool

We get asked for e-commerce websites all the time from businesses and entrepreneurs locally in Liverpool and throughout the UK looking to sell products online fast and easily. An e-commerce website is basically a website where you can buy online. All sound in theory, but in practice there’s a lot of work that goes into them. There’s a little bit involved with building them, then once they’re live they need to be managed too. They won’t run themselves!

What to Expect From our eCommerce Website Design in Liverpool?

At a basic level, the expectation is that you can bang an e-commerce site online, sit back and watch the money roll in. It’s good if you can get it my friend. If it was that simple (bearing in mind we build websites) we wouldn’t be writing this now, we’d be on a beach somewhere counting our doe.

The Reality of having an eCommerce Website

To be honest, the reality doesn’t look too bad either. If you go into it knowing that it’s going to take some planning, then a bit longer at the build stage and then continuous nurturing along the way then you’re flying. Here are the main things to think about:

Liverpool hosting company for eCommerce Web design

First thing’s first, hosting. Always start with hosting. You can’t be looking at some Mickey Mouse set up here. You need to spec (and pay for) hosting that can manage a larger site. Not only is the e-commerce website going to sit on the hosting, but you’ve also got all of the orders and the backend store management to think about.

If your hosting’s a dog, your website will be a dog too. The last thing you want is a slow and clunky site because you’ve tried to do things on the cheap – it can affect user experience of the customer and therefore affect sales.

Domain Name For Your eCommerce Website

Nothing special about the name itself, but you’ll need an SSL certificate. It stands for Secure Socket Layer. It makes an encrypted link between the website and whatever you’re doing – your browsing on Chrome, Edge, Safari, Firefox or whatever. It’s to stop hackers and bad guys!

You know when you see a little padlock on the address bar? That means a website has got an SSL. Or instead of http:// you see https:// and it’s a requirement of most merchants for their online payment gateway.

eCommerce Website Builder

There are different ways to build e-commerce websites. Some better than others, they’ve all got their own features and benefits. There’s also advantages and disadvantages for each. Magento, Woocommerce, Shopify, Squarespace etc.

Merchants and Payment Gateway for your eCommerce web design

This is where the transaction happens. The website does the pretty bit, but it needs to be tied in to a payment gateway for the payment to be proceed. We’re talking Stripe, Paypal, Worldpay, Sage Pay etc.

Once you’ve got all that in place, you then need to add your products. How many products are their? Do they have different options? Where’s the descriptions coming from? Where’s the pictures coming from? All this information will live on a spreadsheet that will destroy your soul if you’re not careful lol.

Then on top of all this, normal rules apply. Your e-commerce website will still need SEO in order to be found. It will still need some form of promotion. Then once you’ve got all that in hand, you need to manage it and nurture it. Bring in new products. Clear old stock using sales. Tweak and change things to suit customer demand.

We’re not trying to put you off, we’re just trying to set your expectations.

It’s what we call a ‘little big job.’